Skip to main content

Leading Appliance Brand Beco Leads a Research Showing a Busy Modern Life



Research reveals the following:
  • One in three adults have less than 10 hours of leisure time per week
  • The World Play Shortage Report is part of Beko’s Official partner of play campaign

Global survey of more than 10,000 people in 22 countries shows lack of leisure time and changing attitudes to play.

As everyday life becomes increasingly busy in today’s society, the amount of leisure time people have is diminishing and important play time is under threat. Almost one in three (30%) adults have less than 10 hours of free time per week, and 36% have less than two hours per day, as the demands of modern life start to eat into free time.

Leading home appliance brand Beko, Premium Partner of FC Barcelona, commissioned a survey of 10,100 people of all ages and demographics in 22 countries around the world to identify trends in play and leisure time.

Children’s play time is also being affected by their parents’ busy lives, with 40% of parents revealing they haven’t taken their child to play at a park in the past year. In an average week, children have three hours less leisure time (21 hours) these days compared to their parents’ generation (24 hours), the equivalent of two full 90-minute football matches.

A staggering 70% do not rank playing sport or going to the gym/exercising as one of their favourite leisure time activities and nearly a third (30%) of people admit they never exercise.

Other key global findings from The World Play Shortage Report are:

  • The global average of leisure time per person per week is less than 21 hours
  • Law is the least playful profession as almost half (47%) of law professionals have less than two hours of leisure time per day, with one in four (25%) having less than one hour per day
  • Women have three hours less play time per week compared to men (19 hours vs 22 hours)
  • Young people in the early years of their careers are particularly affected as 22-year-olds are the most likely age to cancel evening leisure plans due to work (42%)
  • 38 years old is the age when people most crave the chance to have more play time in their lives, with nearly two thirds (63%) wishing they had more leisure time rather than more money
  • With leisure time increasingly under threat, spending time with family has become more important with two in three (64%) choosing this as their favourite activity, followed by relaxing at home (62%) and socialising with friends (46%)
  • Of the 22 countries surveyed, Denmark is the most playful with more than 33 hours of leisure time per person in an average week, whilst Bolivia is the least playful with less than 12 hours per week
Zeynep Özbil, Beko Group Head of Communications, said: “The World Play Shortage Report stands as a powerful source for how modern life shapes our well-being and highlights the lack of play time.  The report shows people lead busy and often unplanned lives and this has a critical negative impact on our leisure time. At Beko, we speak up as the Official partner of play. We understand people’s everyday needs and provide meaningful time-saving solutions, so that they can simply enjoy their unpredictable, busy lives. We do hope that these findings will actually remind us all how we need ‘play’ to live our lives to the fullest.”

The Official partner of play campaign is built on FC Barcelona’s skilful, attacking football played with freedom and enjoyment both on and off the pitch, a style of play that epitomises the true spirit of football. As a brand, Beko supports people in their busy lives by giving them more freedom and time to ‘play’ every day.



Countries Included in Survey

Algeria, Australia, Austria, Bolivia, Czech Republic, Denmark, Egypt, France, Germany, Hungary, Israel, Jordan, Morocco, Norway, Romania, Spain, Sweden, Thailand, Tunisia, Turkey, United Kingdom, Uruguay.  

About the Research

The research was carried out by Mortar Research, which conducted an online survey among 10,100 respondents across the 22 countries. The sample of adults was randomly selected from survey panels and weighted to be representative of gender in each country. The margin of error overall, which measures sampling variability at the country level, was +/- 0.98% at 95% confidence limit. Discrepancies in or between totals are due to rounding. The research was conducted between 3rd and 10th February 2017.

About Beko

Beko is the international home appliance brand of Arçelik Group and a Global Premium Partner of FC Barcelona. It offers product lines that include major appliances, air conditioners and small appliances. Beko is No.1 in the European free-standing white goods market and the second largest home appliance brand in Europe in the white goods sector, and has been the fastest growing brand in the overall European market in the last seven years.

With its leading position, Beko is one of the most important players in the UK’s home appliances market and also holds top position in the French freestanding and Polish total white goods market. Additionally, Beko has become the fastest growing white goods brand in the German market, the biggest white goods market in Europe, in the last five years with nearly three-fold market growth.

For Beko, the smart generation is the greatest source of inspiration in pioneering future solutions. Beko is inspired by people’s ever-changing needs and lifestyles and strives to help make consumers’ lives easier with smart home appliance solutions. Beko offers a range of smart solutions to cater to the needs of different people, cultures and ways of life in more than 100 countries worldwide by providing fast, flexible and energy saving home appliances with smart technologies and stylish design.

Beko and FC Barcelona

Beko is an Official Premium Partner of FC Barcelona. Beko signed a four-year sponsorship deal at the start of the 2014/15 football season that runs through until the end of 2017/18 season. It is a worldwide partnership that sees the Beko logo placed on the sleeve of the team’s kit.

Beko’s sponsorship of FC Barcelona will be activated through a new campaign launched in 2016 that highlights the shared values of ‘play’ between the club and the brand. The ‘Official partner of play’ campaign will see world famous players including Lionel Messi, Luis Suárez, Neymar Jr., Andrés Iniesta and Gerard Piqué appear in person and as playful animations.

Further information at:

www.beko.com

For further information, please contact your local Beko team.
When using the pictures, please include the following attribution: ©Beko.



Follow Us on Instagram@therunnerrocky

Follow Us on Twitter@therunnerrocky

Like Us on Facebookwww.facebook.com/TheLifestylePortal

Watch and Subscribe to our YouTube Channels: Runner Rocky  and  Bits of Rocks                                                   
For queries, Email us: rockenroll_04@yahoo.com

Comments

Related Posts Plugin for WordPress, Blogger...

Popular posts from this blog

All About 'Obra ni Juan'

After Obra ni Juan introduced their newest endorser who is the hunk actor Rafael Rosell, time now to learn more about this authentic men's clothing line.  

Obra ni Juan is a unique line of men’s apparel that is truly Filipino. It is a fusion of traditional Filipino design and global fashion personifying the Filipino ingenuity at its best.
Obra ni Juan started out in 1997, having a small patahian in the owners’ family house. It is a family-owned business which primarily focused on the tourist market. The first outlets were lobby shops of five star hotels, duty free shops, and the famous Amanpulo Resort in Palawan.
Due to the influx of domestic buyers, the brand eventually progressed and opened branches in department stores nationwide. From a workforce of ten employees, the company now has at least a hundred employees.
Obra ni Juan is made of special woven fabrics which show exquisite craftsmanship. In fact, some authentic collections are handcrafted and dyed manually to offer the b…

Paolo Onesa Explores the Beauty of Coron Via his Music Video "Atin Ang Gabi"

After reinventing and extending his musical genre, The Voice of the Philippines season 1 alumnus Paolo Onesa continues to push himself with a new music video for his single “Atin Ang Gabi.”
       A month after teasing his new song, the 23-year-old singer has just wrapped up the music video, which was shot in Coron, Palawan.
       “We shot our video in three different locations in Coron, including Sophia’s Garden Resort – a boutique Spanish-inspired with a serene vibe hotel and resort and takes pride in being the one with the more prominent gardens, in the majestic Kayangan Lake – adjudged as the cleanest and greenest lake in entire Asia and in Banol Beach- known for bright aquamarine and turquoise waters,” Paolo shared.


        Paolo admitted that shooting a music video always has the hardest and coolest part. ‘Well first of, we shot all the scenes of the entire video in just one day. So I guess, that was the most challenging thing. Luckily, I had such an awesome team with me all t…

JC De Vera Poses Naked on Metro Mag Body Issue 2014!

Newest Kapamilya hunk actor JC De Vera posed sexy and naked on the annual Metro Magazine Body Issue which will release on January 2014.
On the said magazine, JC is wearing nothing! Once more, he exposed his sexy yummy abs and chiseled body!

Check out the sizzling JC on the said magazine. Photo courtesy of rddantes.com.


JC is truly a flavor of every sexy and daring magazine! Last September of this year, JC was also part of the 10 Cosmopolitan Bachelors's Cosmomen centerfolds!
Aside from JC, other stars who posed naked on the said Metro Mag Body issue are Sam Concepcion, John James Uy, Sunshine Cruz, Ruffa Mae Quinto,  and Enrique Gil to name few! On our succeeding posts, we'll share you the said celebrities on their hottest Metro Mag Body pose!  - The Lifestyle Portal
Follow Us on Twitter: @rockenroll_04
Follow Us on Instagram: @rockenroll_04

Enjoy the Live ASAP in Toronto Experience via a Mobile App

Ticketholders are counting down the days to ASAP Live in Toronto where more than 35 of the biggest, brightest celebrities in the Philippines will gather at the Ricoh Coliseum on July 29, 2017 for four hours of superb entertainment.
Viewers can bring their ASAP experience to the next level by downloading the TFC Live Events App.  The app is the official mobile app for TFC (The Filipino Channel) global events, and allows one to get the latest updates and exclusive insider information about ASAP in Toronto.



The TFC Live Events App is the official mobile app for ASAP Live in Toronto. Share your photos of the event using #ASAPToronto, and interact with a real-time feed of all event activities that showcase most popular photos and top discussion topics. One can view schedules of the actual show, including pre-event and post-event activities. Information on featured celebrities are also available. Download the app, register, and get the chance to win free items from sponsors’ promos. One ca…

Pia Wurtzbach is Century Tuna's New Endorser Bagging the "Queen of the Century" Title

The Queen of the Universe is now also the Queen of the Century, Century Tuna that is, the country’s number one tuna!  Pia Wurtzbach – ever gorgeous TV host, model, and Miss Universe 2015 no less – joins Century Tuna’s outstanding roster of endorsers, as she appears in an all-new TVC that’s oozing with sexiness and elegance!

“We’re thrilled to have Pia Wurtzbach in the Century Tuna family,” beams Greg Banzon, Century Pacific Foods, Inc. General Manager. “Pia is indeed ‘The Queen of the Century,’ the epitome of a mutli-faceted woman who excels in a variety of fields while staying fit and sexy.”
Pia first got bitten by the acting bug at the tender age of four, which later led her to join the Star Circle Batch 11, appearing in a string of television shows and movies. But her real break came when, in her third attempt, she entered the Binibining Pilipinas Pageant in 2015, the stepping stone to her most glorious achievement thus far: bagging the highly coveted Miss Universe 2015 crown – fol…

Citi Volunteers Support Freedom Walk

Hundreds of volunteers from Citi Philippines, led by CEO Aftab Ahmed (third from left), joined persons with disabilities in the annual Freedom Walk recently held at the Quezon City Hall. 
Now on its 6th year, the event was organized by the Alyansa ng May Kapansanang Pinoy (AKAP-Pinoy) in partnership with the local government of Quezon City.Adopting the theme “Every Right-full Step We Take, All Barriers We Break,” the Freedom Walk aims to give persons with disabilities a united voice in pushing for their rights, acceptance and inclusion in society. 
For fielding the most number of participants in this year’s Freedom Walk, as well as last year, Ahmed was presented a certificate of appreciation by (L-R) National Council for Disability Affairs acting executive director Carmen Zubiaga; Freedom Walk 2017 vice chairperson Emer Rojas of AKAP-Pinoy/New Vois Association of the Philippines; and Freedom Walk chairperson Arnold de Guzman of the Quezon City Persons with Disability Affairs Office.0…

NEC Foundation Inc. Announces Undergraduate Scholarship Program for Academic Year 2014-2015

NEC Foundation Inc., non-stock, non-profit Filipino corporation dedicated to assist in the education of Filipinos announces the details and requirements of their scholarship program for the Filipino undergraduate for Academic Year 2014-2015.

Check out the details of the program below:

I.    GENERAL INFORMATION ON NECFI SCHOLARSHIPS

A.    Fields of Study

The NEC FOUNDATION, INC. is a non-stock, non-profit Filipino corporation dedicated to assist in the education of Filipinos. For Academic Year 2014-2015, the Foundation will award undergraduate scholarships to students pursuing a Bachelor of Science degree in the following programs:

B.S. in Computer Engineering (BSCoE)
B.S. in Computer Science (BSCS)
B.S. in Electronics and Communications Engineering (BSECE)


B.    Qualifications of an Applicant


1.    Must be a natural-born Filipino citizen;
2.    Must be in need of financial assistance. (Preference will be given to applicants whose gross income is below P150,000.00 per annum.);
3.    Must not b…

MyDiamond Reveals Charo Santos as their Newest Endorser

With the theme “Brilliant At Every Stage,” MyDiamond recently introduced Ms. Charo Santos as their newest brand ambassador. 

As a multi-talented and accomplished woman of substance---with her success in the fields of entertainment and media—Charo’s multifaceted persona is the perfect embodiment of ‘True Brilliance’ that MyDiamond jewelry conveys. 
Photo shows Charo Santos (right) during her launch as the newest MyDiamond endorser with MyDiamond Marketing Manager JP Paglinawan. 08/14/2017 (The Lifestyle Portal)

Follow Us onInstagram@therunnerrocky
Follow Us on Twitter@therunnerrocky
Like Us on Facebookwww.facebook.com/TheLifestylePortal
Watch and Subscribe to our YouTube Channels: Runner Rocky and  Bits of Rocks For queries, Email us: rockenroll_04@yahoo.com

Shirtless Hot Cristiano Ronaldo is The Fittest Man Alive in Men's Health Magazine

Hunk model and football player Cristiano Ronaldo goes topless on the August 2014 issue of Men's Health. The yummy model-player exposed his chiseled sizzling six-pack abs gaining him the title "The Fittest Man Alive!"
 Well, aside from the said cover, Cristiano even showed his sexy yummy body in the inside pages of the said magazine.

Check more of Cristiano's hotness below:




Aside from Cristiano's too-hot-to-handle cover, the magazine also features a 28-day abs workout, score a raise, and best muscle shakes!
Great one Cristiano! Maintain the hotness!  - The Lifestyle Portal
Follow Us on Instagram: @rockenroll_04
Follow Us on Twitter: @rockenroll_04

S&R Pizza Gets Widest Delivery Coverage in NCR with Foodpanda

No cover ups. No frills. Just a bigger and better promise of the good old, cheesy and giant S&R Pizza delivering to most parts of Metro manila.
Yes, we’ve heard it before, the long lines are making you drool over your favorite S&R New York Style
Pizza even more. And though it is definitely worth the wait, some of us may not just have the time and especially the patience to do it. Fret no more because S&R recently joined the long list of foodpanda’s restaurant partners making their in demand, enormous pizzas available even in the farthest corners of the Metro.




You definitely need no membership card to get ahold of the most coveted comfort food in town, just download the app or visit foodpanda Philippines’ website and click away! You can choose from four different flavors: Pizza Combo Whole which has pepperoni, beef, green bell pepper, onions, olives, and a whole lot of cheese!, Pizza Garlic Shrimp with generous sprinkles of shrimps over loads and loads of
cheese, enticing …